Bedside manner meets B2B

I help healthcare tech companies communicate more clearly — with their customers, their users, and the market.

With nearly a decade as an RN and 5+ years in B2B SaaS, I bring clinical understanding and strategic communication to every project I take on.

Clinical thinking

An insider perspective, not an outside one. I've worked in the environments your customers live in — the rushed workflows, the clinical shorthand, the weight of every decision. That shapes how I communicate: with accuracy, empathy, and a deep respect for the people on the other end of the message.

Content that connects

Expert storytelling

Strategy and craft in equal measure. From content strategy and copywriting to campaign execution and cross-functional collaboration, I create clear, effective communication that serves both users and business goals. And with an MFA in Creative & Professional Writing, the thinking is always backed by craft.

Typewriter on blue background

Copywriting

SEO

GEO

Social media

Thought leadership

Paid ads

Email marketing

Blog posts

eGuides

Webinars

Content planning

Content strategy

Campaign development

Sales enablement

Case studies

UX writing

AI-assisted workflows

Copywriting • SEO • GEO • Social media • Thought leadership • Paid ads • Email marketing • Blog posts • eGuides • Webinars • Content planning • Content strategy • Campaign development • Sales enablement • Case studies • UX writing • AI-assisted workflows •

Work samples

Assess the Health of Your Practice

Growth playbook

A practical playbook helping medical practices understand their performance, identify opportunities, and plan for sustainable growth using real data.

View the guide

The Evolving Role of Doctors in the Age of AI Scribes

Thought leadership blog

A research-backed look at how ambient AI documentation is reshaping the physician's clinical day. Includes firsthand perspectives from on-staff physicians across specialties.

Read the blog

Patient communication conference door clings

Large-format signage

Conference door clings designed to turn physical space into an extension of the brand and reinforce messaging.

See the collateral

  • Becca’s unique mix of creativity, strategic thinking, and data-savvy approach makes her an incredible asset to any team. She’s a team player through and through, thriving in collaboration and bringing out the best in those around her.

    Nicole Jordan-Dahdal, VP of Operations

  • I highly recommend Becca. She is an expert in communication strategy and has a unique talent for making complex information accessible and engaging.

    Sarah Martin, Account Manager

  • Working with Becca has been a wonderful experience full of amazing collaboration. Her nursing background adds a unique level of compassion and a focus on people that is truly impressive.

    Scot Sessions, Founder & Consultant

  • Aside from witnessing her helpful and warm nature with others on the team, I had firsthand experience in working with her team-oriented attitude when crafting new messaging and participating in strategy discussions.

    Jordan Robinson, Sales Ops

  • Becca is always on top of new developments with messaging ready and available for us to share with clients.

    Monique Johnson, Account Executive

Let’s chat

Whether you're looking for a strategic content partner, exploring a collaboration, or just want to say hello, I'd love to hear from you.